If you don’t find a way to make money in your sleep, you’ll work until you die.
Many people who get into affiliate marketing do so with the same mindset: making money first, and thinking of their audience second (if they think of them at all!). That’s a recipe for disaster or at least lousy results
Campaigns that use emotion to relate with people get attention by positioning themselves correctly. They bring people through the right process by showcasing their intent.